SOUTH AFRICAN ARTS & DEVELOPMENT ASSOCIATION (SAADA) is a non-profit organization, that identifies and nurtures up and coming South African talent in their various creative fields. SAADA has identified a gap in the life and business skills amongst the young art practitioners in our country. We are aware that most of our artists die as paupers due to exploitation, mismanagement of funds and general lack of industry knowledge. Therefore we are partnering with various stakeholders in order to help with the intervention of the continuous problems they are faced with.

The objectives of SAADA are:

  • To promote the development and sustainability of South Africa’s arts, culture and heritage in the country.
  • To provide the facilities and infrastructure which allows for continued community participation in arts, heritage and culture. • To provide training to ensure sustainability of careers in the arts, improvement in productivity, and effectiveness of talent in the industry.